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Shliff Guide: How to Structure and Validate Your Ideas

This guide walks you through the brainstorming app step by step: from your first voice capture, through structuring with AI and sharpening on the idea map, to concrete research tasks and testing your assumptions with small, measurable hurdles. For an overview of the features, see the Shliff homepage.

1. What is Shliff — and who is it for?

Shliff turns a vague idea into a branched idea map — so you build the right thing, not the first thing. It is built for solo founders and anyone who wants to capture and test ideas on the go, before sinking time into them. Every map is an idea tree: you speak or write an idea, branch it out and test its riskiest assumption with a measurable hurdle. The individual features are explained in detail below.

2. All ideas: where every idea starts

“All ideas” is your starting point. Every idea sits here side by side — each as a preview of its map, with a counter for open hurdles. “+ New idea” creates the next one: you speak it into the microphone or write it down, and Shliff turns it into its own idea map with your idea as the root node. From there you keep branching.

Your ideas can be organised in folders; any map can be moved between folder levels later on.

All ideas: every idea as a preview of its map
All ideas: every idea as a preview — with a counter for open hurdles

3. Capturing an idea: speak or write

The fastest way: tap the microphone once and describe your idea in one sentence as a voice recording — tapping “Stop” ends the recording.

Depending on your settings, speech recognition runs either through your operating system's speech recognition or through Whisper (offline on your device; the model ships with the app).

Prefer typing? Choose “Write” and enter your idea as text.

Voice recording of an idea in Shliff
Recording — speak your idea

4. “New sub-idea”: raw text becomes a node

After recording (or writing) you land in the “New sub-idea” form: the title on top, the description with your raw text below. Tap “Structure” — the AI turns it into a punchy title and a clear description. “Save” places the node on the map; from there you keep branching.

Below the description sits the “As heading” checkbox. It turns the node into a pure structuring card — useful when a branch grows too wide: “Marketing”, “Tech”, “Costs”, with the actual ideas beneath. A heading behaves differently from an idea node:

You can flip the checkbox at any time — via Edit → “As heading” a structuring card becomes an idea again, and the other way round.

The “New sub-idea” form with title, description and the heading switch
“New sub-idea”: title, description — and the “As heading” checkbox

5. The idea map: sharpening nodes

Every idea lives as a tree on an idea map. A node responds to taps in stages:

There is no second stage where there is nothing to unfold: headings, nodes without a description, AI info nodes, and discarded nodes. A synthesis behaves like any other node: the first tap shows its title and how many points it holds (“Show 25 points”), the second unfolds the list. There, the second tap already deselects, and a double tap opens editing directly.

On the selected node you can also use the chat function to question it further. Via the node's own context menu you can re-parent any node or remove it entirely.

Idea map in tree layout
Tree layout: the idea tree at a glance
Idea map in radial layout
Radial layout: the same map, arranged in a circle

6. Sorting: Important · Maybe · Discarded

Use the chips on the node to sort: important, maybe or discarded. This way you always know which branches matter, even in large trees. Discarded nodes aren't gone: you can reactivate them later. When discarding, you decide whether only this node or the entire sub-branch is discarded (“Discard this node only” / “Discard including sub-branch”).

Sorting chips on a node
The chips on the node: Important · Maybe · Discarded

7. Branching nodes

You branch new nodes directly off the selected node — via “Write” for text or via the microphone as a voice note. The new sub-idea then hangs as a child of the chosen node. This lets you develop individual aspects of your idea deliberately, branch by branch.

8. Research: tasks with sources

Before any assumption is made, Shliff sends you out: every hurdle comes with one to three research tasks. Each one says concretely what to find out — and brings sources where looking is worth your time.

Every source shows its search term. There are two kinds, told apart by the icon:

Whatever you find goes under “Your finding” — typed, spoken or pasted straight from the clipboard. Each finding becomes its own entry; several per task is the normal case.

Only from those findings does the AI derive the assumption worth testing, and turn it into a measurable experiment. The order is deliberate: an assumption made before the research would be the AI's guess — not yours, and backed by nothing.

Research task with sources and search terms
Research task: what to find — and where

9. Hurdles: test assumptions instead of believing them

A hurdle takes one assumption from your research and turns it into an experiment with two numbers: a target — the number at which you keep going — and a deadline, usually three to fourteen days. You enter both yourself; the AI's suggestion is only a suggestion.

Then you go out and measure. The hurdle plan (on the home screen) shows every running hurdle on a timeline: what is due when, what is running, what has passed or been refuted. One day before each deadline the app checks in and asks for the number.

On the deadline Shliff evaluates on its own: target reached means passed, otherwise refuted. If you counted nothing, you counted zero — that is a result too. Then you have to decide, and that is exactly what hurdles are for:

Refuted never means “the idea is worthless” — only that this one assumption is wrong. That is why the way forward sits right in the result instead of a dead end.

A hurdle's prediction: target number and deadline
The prediction: the number at which you keep going — and by when
Hurdle plan with running, passed and refuted hurdles
The hurdle plan: every deadline on one timeline

The real test: a landing page. At some point enough assumptions have been tested and the question grows bigger: does anyone want this at all? For that, the root node — your idea at the very top — carries the menu entry “Real test: landing page”. Instead of one more partial assumption you put the whole thing in front of a real page: you build a landing page in a few minutes, send visitors to it and count how many press the one button.

Shliff takes you there in four steps:

After that the real test is an ordinary hurdle: it sits on the timeline in the hurdle plan, checks in before the deadline, and on the day Shliff evaluates — target reached means passed, otherwise refuted. The follow-up decisions are the same too, only Discard is missing: the root of your idea cannot be thrown away. One real test runs per map; while it runs, the entry on the root node reads “Real test: measure” and leads straight to counting. If you break off in between, your progress is kept as a draft.

The hurdle plan suggests the real test on its own once you have passed two hurdles on a map. It is not a requirement — you can start it at any time. Since the promise and the prompt come out of it, the AI has to be available.

10. Synthesis: merging branches

Good thoughts are often scattered across different branches. Long-press a node to start multi-select, then tap as many more as belong together. The selection bar shows how long the synthesis will be (“5 selected · makes 14 points”) — the number depends on how deep the chosen nodes sit in their branches, not just on how many you pick. “Merge” combines the selected nodes into a new synthesis node. A synthesis only works between different branches — and needs at least two source branches. Discarded source nodes must be reactivated before a synthesis.

Multi-select of two nodes and merging into a synthesis
Two nodes from different branches selected — “Merge” creates the synthesis (screenshot shows the German UI)

11. Export

Via a map's context menu — reached through the three dots in the top-right corner of the map — you can export the map as a PDF or share it as an image (PNG).

Exporting an idea as PDF via the menu
Via the “…” menu: export as PDF or share as an image (PNG) (screenshot shows the German UI)